Lazada is implementing a new membership system for consumers. Simply titled the Lazada Membership Programme, it seeks to introduce new membership perks and customer loyalty benefits, consolidating them into one single programme.
The Lazada Membership Programme takes some cues from Shopee’s own Members Club, in that it consists of four tiers: Classic, Silver, Gold and Diamond. And like its competitor, you don’t have to pay extra in order to obtain membership. Well, not directly, at least.
Instead, all Lazada users are automatically attributed to a tier. Tiers are based on how many membership points you’ve accumulated over the past six months, and refreshes on the 1st of every month. For example, your membership tier on 1 January 2026 will count the points earned from 1 July to 31 December 2025, and on 1 February 2026, it’ll count 1 August 2025 to 31 January 2026 instead.
Activities that give you points include purchasing items ($1 for 1 point, for a maximum of 150 points a day), daily check-ins (3 points a day) and completing spending missions. So if you’re a power user who already makes a ton of big purchases on Lazada, you’re in luck.
