Colour analysis has won fans from across diverse cultures looking to optimise their complexion.
The system, which typically involves draping fabric of different hues across your chest, determines which shades of clothing, make-up, jewellery and hair colour best complement a person’s natural skin, hair and eye tones, matching people to a core season: spring, summer, autumn or winter.
“Many people are overwhelmed by shopping options and want to find boundaries or guidelines for what they buy,” says Sera Murphy, a Singapore-based personal fashion stylist and founder of The Reoutfitter, a wardrobe consulting and e-commerce platform, in an email. “With so much choice out there, it was only a matter of time before consumers wanted to shop for things that work for them on a personal level.”
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