New medically reviewed app bridges health information gap for perimenopausal Asian women

Other doctors told her that “menopause is a normal part of ageing, not a disease”, leaving little space for a deeper discussion about her physical and emotional changes.

“These encounters – at different points in my life – revealed a consistent pattern: many doctors lack the framework, language or confidence to address menopause holistically.”

Left with more questions than answers, South Korean Oh began sharing evidence-based information online. This initiative sowed the seeds for a career pivot that would see the graduate of Dartmouth College and Harvard Business School leave a successful Wall Street career to pursue the under-researched menopause care market.

“There has been very little research on women’s health beyond fertility, and many women have been dismissed or misdiagnosed,” Oh says.