Assassin’s Creed Franchise Boss Departs Ubisoft

Assassin’s Creed franchise boss Marc-Alexis Côté has departed Ubisoft after a career spanning more than 20 years, IGN understands.

The news comes just two weeks after Assassin’s Creed, Ubisoft’s biggest brand, became operated by Vantage Studios, the newly-named separate business entity formed by Ubisoft with a 25% stake from Chinese giant Tencent that will also now oversee all future Far Cry and Rainbow Six games.

Ubisoft staff were informed of the news this afternoon via an internal email which simultaneously discussed the need for Vantage Studios’ leadership team to be aligned with its core goals, while wishing Côté well for the future. (Vantage Studios is being led by co-CEOs Christophe Derennes and Charlie Guillemot, son of Ubisoft boss Yves Guillemot.)

IGN understands that Côté was offered a role as part of Vantage Studios’ leadership, but declined.

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“Following the organizational restructuring announced in March 2025, Marc-Alexis Côté has chosen to pursue a new path elsewhere outside of Ubisoft,” a Ubisoft spokesperson told IGN today. “While we are saddened to see him go, we’re confident that our talented teams will carry forward the strong foundation he helped build.

“We are deeply grateful for the impact Marc-Alexis has had over the years, particularly in shaping the Assassin’s Creed brand into what it is today. His leadership, creativity, and dedication have left a lasting mark on our teams and our players. We thank him sincerely for his many contributions and wish him continued success in all his future endeavors.”

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Côté, known internally by his initials as Mac, joined Ubisoft in 2005 as a software engineer, before working as a lead engine programmer on Prince of Persia: The Forgotten Sands. From there, he joined the Assassin’s Creed series in time for Brotherhood, working as a lead level designer, before serving as a game director on Assassin’s Creed 3.

As creative director, Côté led development on a string of projects built at Ubisoft Quebec, the talented team which made Assassin’s Creed: Black Flag DLC Freedom Cry, Assassin’s Creed Syndicate, and then Assassin’s Creed Odyssey, for which Côté served as senior producer.

In March 2022, as Quebec worked on Assassin’s Creed Shadows and Ubisoft sought to relaunch the series with a more consistent story focus via the Animus Hub (then referred to as Assassin’s Creed Infinity), it was Côté that took the reigns on the entire franchise, laying out a Marvel-style slate of upcoming projects that included the forthcoming Assassin’s Creed Hexe, which still lacks a release date.

More to follow…

Tom Phillips is IGN’s News Editor. You can reach Tom at tom_phillips@ign.com or find him on Bluesky @tomphillipseg.bsky.social