HITTING RECORD HIGHS
Analysts expect prices to stay elevated in the year ahead.
The spot price for gold is currently trading around US$4,330 to US$4,400 per ounce, nearly double the price at about US$2,600 per ounce at the start of last year.
The highest price for gold per ounce reached about US$4,550 last month.
For retailers, the challenge is striking a balance between affordability and appeal, in a market where gold is increasingly viewed as an investment first and jewellery second.





