Beyond the humongous stage, tense in-game stand-offs and hard-fought Winner Winner Chicken Dinners of PUBG United 2025 (the combined Global Championships for both PUBG MOBILE and PUBG) fans and players in the host city of Bangkok were reminded that PUBG MOBILE is more than a game; it’s also a platform where creators, artists and players can bring their ideas to life, contribute to the game’s creative ecosystem and receive recognition and rewards for their hard work.
For aspiring creators, WOW and PDP are more than platforms, they’re launchpads for ambition and imagination. This month, creators from around the world gathered at the PMGC in Bangkok, where 16 standout creators were celebrated on a global stage at the PUBG MOBILE Creative Vision Awards 2025, which recognises contributions across World of Wonder (WOW), PUBG MOBILE’s in-game creation platform, and the Ptopia Design Project (PDP), the platform of the game’s global design contests. If you’re interested in becoming a creator yourself, there’s good reason, thanks to the incentives from the WOW $10 million dollar prize pools and more across PDP contests – and with modern creator tools, a supportive community and a focus on accessibility, there’s virtually nothing to stop you.
Who better to learn from than the winner creators themselves; here’s what they have to say about their creative process, and how PUBG MOBILE provides them with creative freedom.
Where to Start in This World of Possibilities
With over 5.4 million maps created and over 8.5 million peak daily players, WOW’s mobile UGC creation platform is undeniably huge, but that continued support had to start from somewhere. For creators of all kinds, it’s almost always making the first step that is the hardest. Whatever your motivation, with PUBG MOBILE, the gap between initial idea and active creation is designed to be small.
For Kuwait based ناايل؟, Creator of the Year for Best Story, it was “curiosity” and being “drawn to the feeling of turning a simple idea into something players can enjoy” that first sparked his interest in creating in WOW. Taking inspiration from his culture, environment and personal stories, it was the tools within WOW that enabled him to turn “complex ideas into clear systems without needing prior coding experience.” Paired with a design principle to create experiences that are clear and easy for players to understand, ناايل؟ has now been recognised as one of WOW’s top creators – an experience that is sure to boost his confidence as a creator.
Speaking on how creating for WOW has impacted him he said: “Seeing players enjoy my work made me realize that I have real creative potential. It also encouraged me to take creation more seriously and to keep improving my skills on a higher, more professional level.” His recommendation for players looking to create for PUBG MOBILE in WOW? Start simple, build small ideas first, explore the tools, and most crucially “experiment and learn from mistakes.”
Freedom to Create
Every creator needs to have an element of curiosity to get started, but for Creator of the Year: Best Scene Designer winner CaiCai, it was wanting to create triathlon challenges for their teammates where they could try, fail and laugh together, that sparked an interest in creating in WOW.
CaiCai’s background in design and architecture may have given the Australian creator an edge when it came to shaping and building maps, but its WOW’s suite of visual programming, AI supports and open logic tools that not only made the process possible, but also easy. Visual programming “expands the creative possibilities and greatly enhances interaction and flexibility within my maps” they said, noting also how “it removes many limits and truly empowers creators.”
It’s a sentiment that is also shared by Egyptian creator and winner of Creator of the Year for Best Stage Design Y O Y O, who praises the tools for their ease of use, saying, “the mix of visual programming, AI support, and open logic tools lets me build ideas exactly the way I imagine them. Instead of spending hours trying to translate an idea into code, I can see everything laid out clearly and make changes instantly.”
