
An obsession with dietary supplements is a relatively recent trend, tied to a spike in social media promotion and a growing interest in longevity, and perhaps partly driven by the seductive idea of a “silver bullet” for an ageing population.
Supplements are a serious business: the global market is expected to more than double from US$203 billion last year to US$454 billion by 2035.
A-list celebrities Jennifer Aniston, Hailey Bieber, David Beckham, Joe Rogan and others endorse supplements that…
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