Creative is dusting off one of Singapore’s most recognisable tech products – the Sound Blaster – and giving it a rather unexpected second act. The new Sound Blaster Re:Imagine isn’t quite like the sound card that Gen X and Millennials PC enthusiasts might remember. For one, it’s not even a sound card. Instead, it’s a modular control hub that Creative says in its press release its geared towards streamers and content creators.
Also, it’s only available via a Kickstarter campaign. For now, at least.
At the time of writing, the campaign has already pulled in more than S$280,000, far outstripping its modest S$20,000 goal – with 38 days still left on the clock. For a revival built on ‘90s nostalgia and modern tinkering appeal, it’s a pretty strong signal that people (including yours truly) are buying into the idea.
