How Hong Kong artisan perfume house Floriography bottles memories and the city’s vibes

How Hong Kong artisan perfume house Floriography bottles memories and the city’s vibes


Can you capture and bottle something as ephemeral as a vibe, a memory, an atmosphere? Floriography promises to do just that.

For the past eight years, Jo Shaw, the 35-year-old founder of the Hong Kong-based artisan perfume house, has been creating niche fragrances that emulate concepts such as old bookstores, the earthy scent after rain and a chaotic urban jungle smelling like metal, temple smoke and steamed rice.




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