{"id":95632,"date":"2026-10-26T08:38:01","date_gmt":"2026-10-26T00:38:01","guid":{"rendered":"https:\/\/sgbuzz.com\/?p=95632"},"modified":"2026-10-26T08:38:01","modified_gmt":"2026-10-26T00:38:01","slug":"the-economics-of-running-a-home-based-fb-business-in-singapore","status":"publish","type":"post","link":"https:\/\/sgbuzz.com\/?p=95632","title":{"rendered":"The economics of running a home-based F&#038;B business in Singapore"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">It\u2019s easy to think the Covid-19 pandemic started Singapore\u2019s <a class=\"_externalLinks_wioo3_126\" href=\"https:\/\/www.straitstimes.com\/singapore\/home-based-food-gigs-are-great-but-unchecked-growth-risks-tipping-the-balance\" target=\"_blank\" rel=\"noopener\">home-based business<\/a> boom. At the time, with nowhere to go, many Singaporeans turned their baking and cooking passions into small businesses they could run from their home kitchens.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">But the country has a long history of small home-based businesses. Whether it was tuition or sewing services, the government recognised it as a significant industry and implemented the Home-Based Business Scheme (HBBS) through HDB in 2001, starting with a pilot programme. From then onwards until 2003, this evolved to include more types of businesses and clearer guidelines.<\/p>\n<section class=\"_expanded_lwxdk_22\"><button class=\"_title_lwxdk_1\"><\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Table of contents<\/p>\n<p><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"18\" height=\"9\" fill=\"none\" stroke=\"currentColor\"><path d=\"M1 1L9 8L17 1\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/><\/svg><\/button><\/p>\n<ol class=\"_list_lwxdk_28\">\n<li class=\"_listItem_lwxdk_71\"><a class=\"_link_lwxdk_85\" href=\"#what-kind-of-businesses-can-you-run-from-home-\">1. <!-- -->What kind of businesses can you run from home?<\/a><\/li>\n<li class=\"_listItem_lwxdk_71\"><a class=\"_link_lwxdk_85\" href=\"#what-are-the-official-things-you-need-to-know-about-operating-a-food-business-from-your-home-\">2. <!-- -->What are the official things you need to know about operating a food business from your home?<\/a><\/li>\n<li class=\"_listItem_lwxdk_71\"><a class=\"_link_lwxdk_85\" href=\"#what-is-most-important-when-running-a-home-based-food-business-\">3. <!-- -->What is most important when running a home-based food business?<\/a><\/li>\n<li class=\"_listItem_lwxdk_71\"><a class=\"_link_lwxdk_85\" href=\"#what-are-some-budget-considerations-when-starting-a-home-based-food-business-\">4. <!-- -->What are some budget considerations when starting a home-based food business?<\/a><\/li>\n<li class=\"_listItem_lwxdk_71\"><a class=\"_link_lwxdk_85\" href=\"#what-should-aspiring-home-based-food-business-owners-look-out-for-\">5. <!-- -->What should aspiring home-based food business owners look out for?<\/a><\/li>\n<\/ol>\n<\/section>\n<h2 id=\"what-kind-of-businesses-can-you-run-from-home-\" class=\"_subHeading1_1k87u_111 _base_1k87u_1\">What kind of businesses can you run from home?<\/h2>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">While you can run a number of businesses from home, from hairdressing to photography, as well as facials, beauty, and sewing, the most popular among Singaporeans is food businesses.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">This can include small-scale baking, private kitchens, and home cafes.<\/p>\n<figure class=\"_figure_wioo3_1\"><img decoding=\"async\" class=\"_base_1sb7q_1\" alt=\"home-based food business\" loading=\"lazy\" sizes=\"auto\" width=\"2000\" height=\"1333\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5964f920e5759bbd0de945ac05129c0dbac68a5554934223d2494b4ee0841211?w=330&amp;q=85 330w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5964f920e5759bbd0de945ac05129c0dbac68a5554934223d2494b4ee0841211?w=530&amp;q=85 530w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5964f920e5759bbd0de945ac05129c0dbac68a5554934223d2494b4ee0841211?w=660&amp;q=85 660w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5964f920e5759bbd0de945ac05129c0dbac68a5554934223d2494b4ee0841211?w=1320&amp;q=85 1320w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5964f920e5759bbd0de945ac05129c0dbac68a5554934223d2494b4ee0841211?w=1980&amp;q=85 1980w\" src=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5964f920e5759bbd0de945ac05129c0dbac68a5554934223d2494b4ee0841211?w=660&amp;q=85\" style=\"--custom-aspect-ratio:1.5003750937734435;contain-intrinsic-size:2000px 1333px\"\/><figcaption class=\"_figureCaptions_wioo3_158\">\n<p>Qistina works at Brewprint Coffee from her home in Tampines. (Photo: Brewprint Coffee)<\/p>\n<\/figcaption><\/figure>\n<h2 id=\"what-are-the-official-things-you-need-to-know-about-operating-a-food-business-from-your-home-\" class=\"_subHeading1_1k87u_111 _base_1k87u_1\">What are the official things you need to know about operating a food business from your home?<\/h2>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">You must meet HDB\u2019s basic requirements to run a food business from home. The full list can be found <a class=\"_externalLinks_wioo3_126\" href=\"https:\/\/www.hdb.gov.sg\/managing-my-home\/home-ownership\/home-business\/homebased-business-scheme\" target=\"_blank\" rel=\"noopener\">here<\/a>, but here is a highlight of important points:<\/p>\n<ul class=\"_listElement_wioo3_107\">\n<li class=\"_listItem_wioo3_112\">The business must be operated by the homeowners, registered occupants or tenants<\/li>\n<li class=\"_listItem_wioo3_112\">No advertisement can be displayed at the flat<\/li>\n<li class=\"_listItem_wioo3_112\">Traffic should not be elevated or impact the neighbourhood by way of noise, smoke, smell or litter<\/li>\n<li class=\"_listItem_wioo3_112\">Food businesses must comply with rules and regulations of the Singapore Food Agency (SFA)<\/li>\n<\/ul>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Nur Qistina, who started <a class=\"_externalLinks_wioo3_126\" href=\"https:\/\/tabaous.com\/brewprintcoffee\" target=\"_blank\" rel=\"noopener\">Brewprint Coffee<\/a> with her brother Khairul from their HDB flat in Tampines in October 2024, emphasises the importance of cleanliness and hygiene in this case. \u201cUnlike commercial F&amp;B outlets, home-based setups are currently not licensed by SFA, nor are formal food safety certifications strictly mandatory under the scheme,\u201d she says.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cBecause of this, maintaining high hygiene standards falls entirely on the operator\u2019s own accountability.\u201d She and her brother both earned their WSQ (Workforce Skills Qualification) Food Safety Certification through their previous jobs, which she says immediately reassures customers.<\/p>\n<h2 id=\"what-is-most-important-when-running-a-home-based-food-business-\" class=\"_subHeading1_1k87u_111 _base_1k87u_1\">What is most important when running a home-based food business?<\/h2>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">When it comes to working with food, freshness and quality are naturally top of mind. Amrita Dhillon set up <a class=\"_externalLinks_wioo3_126\" href=\"https:\/\/amritas.sg\/\" target=\"_blank\" rel=\"noopener\">Amrita\u2019s Artisan Bakeology<\/a> in December 2019, after having been a primary school teacher for seven years.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Specialising in burnt cheesecakes, she branched out into classic cakes, festive hampers for Diwali, Christmas, and Chinese New Year, and baking workshops for kids and adults.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">She sells roughly 40 to 60 cakes a month, though festive seasons like Diwali last October doubled that to 120. A five-inch Naked Burnt Cheesecake starts at $59, while a Victoria Sandwich Classic Dome Cake goes up to $228.<\/p>\n<figure class=\"_figure_wioo3_1\"><img decoding=\"async\" class=\"_base_1sb7q_1\" alt=\"home-based food business\" loading=\"lazy\" sizes=\"auto\" width=\"2000\" height=\"2999\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/af35f5161af7d4384e4fe826138227403feed6ee322cd20802f2ec064ab0c3c7?w=330&amp;q=85 330w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/af35f5161af7d4384e4fe826138227403feed6ee322cd20802f2ec064ab0c3c7?w=530&amp;q=85 530w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/af35f5161af7d4384e4fe826138227403feed6ee322cd20802f2ec064ab0c3c7?w=660&amp;q=85 660w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/af35f5161af7d4384e4fe826138227403feed6ee322cd20802f2ec064ab0c3c7?w=1320&amp;q=85 1320w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/af35f5161af7d4384e4fe826138227403feed6ee322cd20802f2ec064ab0c3c7?w=1980&amp;q=85 1980w\" src=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/af35f5161af7d4384e4fe826138227403feed6ee322cd20802f2ec064ab0c3c7?w=660&amp;q=85\" style=\"--custom-aspect-ratio:0.6668889629876625;contain-intrinsic-size:2000px 2999px\"\/><figcaption class=\"_figureCaptions_wioo3_158\">\n<p>Amrita has run her home baking business since 2019. (Photo: Amrita\u2019s Artisan Bakeology)<\/p>\n<\/figcaption><\/figure>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cYou have to be careful with ingredients and how you store them to avoid,\u201d she says, while also mentioning suppliers as something to consider cost-wise. \u201cIf you want wholesale rates, you usually need to be a registered business.\u00a0<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Sourcing high-quality ingredients at good prices takes time, but it protects your margins. And it only makes sense to buy in bulk if you\u2019ve got order volume.\u201d She warns against buying for value and not getting the orders. \u201cThen everything goes to waste. You need a clear system for your ingredients and a lot of planning.\u201d<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Equipment is definitely something to consider when running a home-based food business. \u201cWhen we first started out, our budget was limited, so we bought a second-hand Breville Barista Pro off Carousell just to kickstart the business, never expecting we would receive such an overwhelming response from customers,\u201d says Qistina.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cHowever, consumer-grade gear isn\u2019t built for back-to-back high-volume extractions. The breaking point came during a busy shift when the machine short-circuited as we turned it on. That was our wake-up call to invest in a commercial-grade setup capable of handling continuous peak demand without compromising quality or safety.\u201d\u00a0<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Their focus on craft beverages also means sourcing only high-grade ingredients, such as ceremonial matcha from China. \u201cIt makes up a sizable portion of our ingredient expenses per cup,\u201d say Qistina.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Brewprint Coffee\u2019s drinks range from $4 to about $7.20, with add-ons from ceremonial matcha to oat milk costing an additional $1. They sell about 10 cups a day.<\/p>\n<figure class=\"_figure_wioo3_1\"><img decoding=\"async\" class=\"_base_1sb7q_1\" alt=\"home-based food business\" loading=\"lazy\" sizes=\"auto\" width=\"2000\" height=\"3000\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/393c591d95d13a69e4f8055eb6bbf5e7b61787129415c301dcb86e731c1c16e7?w=330&amp;q=85 330w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/393c591d95d13a69e4f8055eb6bbf5e7b61787129415c301dcb86e731c1c16e7?w=530&amp;q=85 530w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/393c591d95d13a69e4f8055eb6bbf5e7b61787129415c301dcb86e731c1c16e7?w=660&amp;q=85 660w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/393c591d95d13a69e4f8055eb6bbf5e7b61787129415c301dcb86e731c1c16e7?w=1320&amp;q=85 1320w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/393c591d95d13a69e4f8055eb6bbf5e7b61787129415c301dcb86e731c1c16e7?w=1980&amp;q=85 1980w\" src=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/393c591d95d13a69e4f8055eb6bbf5e7b61787129415c301dcb86e731c1c16e7?w=660&amp;q=85\" style=\"--custom-aspect-ratio:0.6666666666666666;contain-intrinsic-size:2000px 3000px\"\/><figcaption class=\"_figureCaptions_wioo3_158\">\n<p>Harris Ang at work in his kitchen. (Photo: angkongchef)<\/p>\n<\/figcaption><\/figure>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">For Harris Ang, who runs angkongchef, a private kitchen out of his Tanah Merah terrace house, ingredient and equipment costs are major considerations. \u201cWe import our beef and seafood from Japan. However, we also work with my local wet market vendors who bring in special ingredients for me.\u00a0<\/p>\n<p>A kilogram of A5 Miyazaki can be over $300 a kg.\u201d He adds that three fridges, a chest freezer and a dry ager have a big impact on his electricity bills. A six-course menu starts at $158 and features personal interpretations of his favourite dishes, including cod, <a class=\"_internalLinks_wioo3_125\" rel=\"noopener\" href=\"https:\/\/www.thepeakmagazine.com.sg\/lifestyle\/best-steak-restaurants-singapore\" target=\"_blank\" data-discover=\"true\">steak<\/a>, and risotto, plus a secret dish. Ang says he receives about seven to eight bookings a month.<\/p>\n<h2 id=\"what-are-some-budget-considerations-when-starting-a-home-based-food-business-\" class=\"_subHeading1_1k87u_111 _base_1k87u_1\">What are some budget considerations when starting a home-based food business?<\/h2>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">For Amrita, baking was an expensive hobby before it became a business, so she did not have to make any big purchases.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cI only needed a few more baking trays and some packaging, roughly $300. That first Christmas, a family member gave me a second KitchenAid mixer because my first one was being overused, and that\u2019s worth about $700.\u201d<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Overall, she estimates it took about $1,000 to start the business, in addition to the cost of the WSQ Food Safety Course.<\/p>\n<figure class=\"_figure_wioo3_1\"><img decoding=\"async\" class=\"_base_1sb7q_1\" alt=\"home-based food business\" loading=\"lazy\" sizes=\"auto\" width=\"2000\" height=\"1334\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5a7efaf2595a37327d1a209fdb91c2d7eeb7be1495d3ea96f98b35435ad26e2e?w=330&amp;q=85 330w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5a7efaf2595a37327d1a209fdb91c2d7eeb7be1495d3ea96f98b35435ad26e2e?w=530&amp;q=85 530w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5a7efaf2595a37327d1a209fdb91c2d7eeb7be1495d3ea96f98b35435ad26e2e?w=660&amp;q=85 660w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5a7efaf2595a37327d1a209fdb91c2d7eeb7be1495d3ea96f98b35435ad26e2e?w=1320&amp;q=85 1320w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5a7efaf2595a37327d1a209fdb91c2d7eeb7be1495d3ea96f98b35435ad26e2e?w=1980&amp;q=85 1980w\" src=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/5a7efaf2595a37327d1a209fdb91c2d7eeb7be1495d3ea96f98b35435ad26e2e?w=660&amp;q=85\" style=\"--custom-aspect-ratio:1.4992503748125936;contain-intrinsic-size:2000px 1334px\"\/><figcaption class=\"_figureCaptions_wioo3_158\">\n<p>Amrita\u2019s business has benefited from regular social posting and media features. (Photo: Amrita\u2019s Artisan Bakeology)<\/p>\n<\/figcaption><\/figure>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">But while she didn\u2019t have to buy much more equipment, she notes that subscription costs and other factors can add up. \u201cYour online shop platform like Shopify, or web hosting, cloud storage, and the other apps you use to run things \u2014 these can quietly add up every month.\u201d Marketing and promotions can add to that, too.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cIf you have a great product but nobody knows about you, it makes things quite hard. When I started out, I wasn\u2019t very consistent, but now I post regularly. You have to get comfortable showing up online, and good photos really make a difference.\u201d\u00a0<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Qistina also highlights electrical load management and packaging. \u201cStandard residential flats run on single-phase circuits. Running prosumer or commercial-grade espresso machines and grinders requires careful power management so you don\u2019t overload or trip the power during peak orders,\u201d she says.\u00a0<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">For their packaging, Brewprint Coffee uses leak-proof, tamper-evident packaging, which can add to costs. They also invest in specialised water filtration and storage systems to ensure coffee and matcha quality remains consistent without compromising food safety during deliveries or pickups.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Qistina says their initial costs started around $2,000 for a coffee machine, grinder, kettle, and packaging.<\/p>\n<figure class=\"_figure_wioo3_1\"><img decoding=\"async\" class=\"_base_1sb7q_1\" alt=\"home-based food business\" loading=\"lazy\" sizes=\"auto\" width=\"2000\" height=\"1333\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/ec97a8e061085ef42bd08217b54159a16d88193f7d1884227db3bf1b74330340?w=330&amp;q=85 330w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/ec97a8e061085ef42bd08217b54159a16d88193f7d1884227db3bf1b74330340?w=530&amp;q=85 530w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/ec97a8e061085ef42bd08217b54159a16d88193f7d1884227db3bf1b74330340?w=660&amp;q=85 660w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/ec97a8e061085ef42bd08217b54159a16d88193f7d1884227db3bf1b74330340?w=1320&amp;q=85 1320w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/ec97a8e061085ef42bd08217b54159a16d88193f7d1884227db3bf1b74330340?w=1980&amp;q=85 1980w\" src=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/ec97a8e061085ef42bd08217b54159a16d88193f7d1884227db3bf1b74330340?w=660&amp;q=85\" style=\"--custom-aspect-ratio:1.5003750937734435;contain-intrinsic-size:2000px 1333px\"\/><figcaption class=\"_figureCaptions_wioo3_158\">\n<p>Brewprint Coffee uses premium, ceremonial matcha imported from China. (Photo: Brewprint Coffee)<\/p>\n<\/figcaption><\/figure>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Amrita also addresses pricing. \u201cA lot of home bakers undercharge when they start because they don\u2019t know their costs and don\u2019t pay themselves for their time,\u201d she says.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cYou end up busy but actually losing money. Work out your costs, decide what you\u2019ll pay yourself, and then set your price. I started with a good margin from day one, which is why I haven\u2019t had to change my prices much in seven years.\u201d<\/p>\n<h2 id=\"what-should-aspiring-home-based-food-business-owners-look-out-for-\" class=\"_subHeading1_1k87u_111 _base_1k87u_1\">What should aspiring home-based food business owners look out for?<\/h2>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">At the end of the day, a home-based food business is still a business, and budding business owners need to be aware of certain processes. \u201cSpatial ergonomics matter just as much at home as in a commercial cafe,\u201d says Qistina. \u201cStreamlining your workflow so two people aren\u2019t bumping into each other during peak pickup windows is critical.\u201d<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Harris also adds that running a private kitchen, while a creative and fulfilling experience for him, can take a toll on the family.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">He says half-jokingly, \u201cTest menus can be tiring for them, especially after asking them to taste the same risotto 20 times to get it perfect.\u201d It\u2019s also important to keep growing and evolving. \u201cThe first version of Angkongchef was a bespoke barbecue service,\u201d Harris recalls.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cWe elevated the traditional Singaporean-style barbecue into something beyond otah<i> <\/i>and satays. But over time \u2014 with requests from clients who wanted more intimate settings \u2014 we decided to open up our home to host.\u201d To that end, he uses his basement to comfortably seat up to 12 guests. It also features a private alcohol room.\u00a0<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Amrita is also looking at ways to improve her business. \u201cRight now, I am looking at ways to make it easier for offices to get cakes for birthdays, celebrations, and tea-time treats, possibly with a pickup point there, and maybe doing some pop-ups.\u201d<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">She adds that starting her business brought some surprising benefits. \u201cI didn\u2019t expect how much this business would open up for me. Running Amrita\u2019s Artisan Bakeology led me to start Founder\u2019s Table, a community where female founders come together to share, support, and inspire one another. I also host content parties to help founders create content for their own businesses. It\u2019s become a big part of my life alongside the cakes.\u201d<\/p>\n<\/div>\n<p><br \/>\n<center><br \/>\n<br \/><a href=\"https:\/\/www.thepeakmagazine.com.sg\/lifestyle\/economics-running-home-based-fb-business-singapore?ref\\u003danchorblocka\" target=\"_blank\" rel=\"noopener\">Read Full Article At Source <\/a><br \/>\n<center\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s easy to think the Covid-19 pandemic started Singapore\u2019s home-based business boom. At the time, with nowhere to go, many Singaporeans turned their baking and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":95633,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[2611],"tags":[],"class_list":["post-95632","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buzz-headlines","wpcat-2611-id"],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/95632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=95632"}],"version-history":[{"count":0,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/95632\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/media\/95633"}],"wp:attachment":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=95632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=95632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=95632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}