{"id":94774,"date":"2026-10-22T03:57:02","date_gmt":"2026-10-21T19:57:02","guid":{"rendered":"https:\/\/sgbuzz.com\/?p=94774"},"modified":"2026-10-22T03:57:02","modified_gmt":"2026-10-21T19:57:02","slug":"how-fashion-houses-are-building-branded-residences-as-demand-for-ultimate-luxury-booms-2","status":"publish","type":"post","link":"https:\/\/sgbuzz.com\/?p=94774","title":{"rendered":"How fashion houses are building branded residences as demand for \u2018ultimate luxury\u2019 booms"},"content":{"rendered":"<p><br \/>\n<br \/><img decoding=\"async\" src=\"https:\/\/cdn.i-scmp.com\/sites\/default\/files\/styles\/1280x720\/public\/d8\/images\/canvas\/2026\/09\/07\/03551951-4531-48b3-aad1-c0db5e3338ff_e23c2277.jpg?itok=1SOuBKt3&amp;v=1788755262\" \/><\/p>\n<div id=\"\">\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">The world of high-end luxury is witnessing a global boom in branded residences, with heritage fashion houses partnering with property developers to build immersive homes in prime locations.<\/p>\n<div datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1xdhyk6 ec74h0k0\">Fabrizio Cardinali, CEO of Italian luxury fashion and lifestyle brand <span data-qa=\"Component-Text\" class=\"css-0 ef9u0v00\">Etro<\/span>, has identified the \u201chome\u201d category as a primary engine for growth \u2013 and a return to the company\u2019s roots. Its portfolio includes Etro Residences Istanbul and Etro Residences <span data-qa=\"Component-Text\" class=\"css-0 ef9u0v00\">Phuket<\/span>, which are scheduled for completion in late 2026 and 2027, respectively.<\/div>\n<div datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1xdhyk6 ec74h0k0\">\u201cEtro\u2019s innate lifestyle DNA [was] deeply rooted in the brand from the beginning, when interior textiles were among its earliest expressions,\u201d says Cardinali, who joined Etro at the end of 2021 following more than a decade at <span data-qa=\"Component-Text\" class=\"css-0 ef9u0v00\">Dolce &amp; Gabbana<\/span>. \u201cThis authenticity allowed [Etro] to enter the real estate sector both legitimately and swiftly, as it was a coherent extension of their history rather than a forced marketing play.\u201d<\/div>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">Immersive environments are now essential to the luxury experience, he adds.<\/p>\n<\/div>\n<p><br \/>\n<center><br \/>\n<br \/><a href=\"https:\/\/www.scmp.com\/lifestyle\/travel-leisure\/article\/3366188\/how-fashion-houses-are-building-branded-residences-demand-ultimate-luxury-booms\" target=\"_blank\" rel=\"noopener\">Read Full Article At Source <\/a><br \/>\n<center\/><br \/>\n<center><script>\n  atOptions = {\n    'key' : 'ab8cc34fbebd96e6c135978b4baca540',\n    'format' : 'iframe',\n    'height' : 90,\n    'width' : 728,\n    'params' : {}\n  };\n<\/script><br \/>\n<script src=\"https:\/\/www.highrevenueformat.com\/ab8cc34fbebd96e6c135978b4baca540\/invoke.js\"><\/script><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The world of high-end luxury is witnessing a global boom in branded residences, with heritage fashion houses partnering with property developers to build immersive homes&#8230;<\/p>\n","protected":false},"author":1,"featured_media":82977,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[4840],"tags":[29624,29623,7126,5508,354,2635,3656,28317,1523],"class_list":["post-94774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel-globetrotting","tag-booms","tag-branded","tag-building","tag-demand","tag-fashion","tag-houses","tag-luxury","tag-residences","tag-ultimate","wpcat-4840-id"],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/94774","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=94774"}],"version-history":[{"count":0,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/94774\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/media\/82977"}],"wp:attachment":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=94774"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=94774"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=94774"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}