\n<\/p>\n
Speaking with 8days.sg, Peh said: “Cancelling a stream is not something I would ever do casually or emotionally.”<\/p>\n
“In this case, the decision was not based on one isolated incident, but on repeated interactions that raised concerns for me. Across several meetings, there was a consistent lack of respect for our time, effort and sincerity in wanting to understand the brand and products properly,” she added.<\/p>\n
There were also remarks made about other creators they had worked with previously that Peh felt were disrespectful.<\/p>\n
“On the day itself, when we arrived, the streaming area was also not properly set up. In isolation, some of these things may seem small, but collectively, they reflected a pattern I could not ignore,” she elaborated.<\/p>\n
“For me, this was not about feeling upset or wanting sympathy. It was about drawing a professional boundary.”<\/p>\n
While she explained that any adversity can help her grow as a livestreamer, this experience had taught her the importance of standing up for herself.<\/p>\n
“If it’s wrong, it’s wrong. If [they were] rude, [they were] rude. This is something I still want to talk about. Regardless of how good your products are, I won’t suffer in silence,” she said on her own livestream.<\/p>\n
According to Peh, her team intentionally arrived early to prepare and spent a great deal of time doing their homework for the livestream, even if it meant forgoing the opportunity to do another livestream in Hangzhou.<\/p>\n
Walking away from a stream also meant that none of her team members, including herself, would be paid for the session.<\/p>\n
“It’s a lot of responsibility on my part when I have to make a call like that, but you know what, I tell myself, and I’m telling this to all of you as well, when somebody disrespects you, you stand up for yourself. You don’t let them disrespect you this way,” said Peh.<\/p>\n<\/div>\n
\n
Speaking with 8days.sg, Peh said: “Cancelling a stream is not something I would ever do casually or emotionally.” “In this case, the decision was not…<\/p>\n","protected":false},"author":1,"featured_media":61967,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/dam.mediacorp.sg\/image\/upload\/s--sYI4GRE4--\/c_crop,h_900,w_1600,x_0,y_0\/c_fill,g_auto,h_676,w_1200\/f_auto,q_auto\/v1\/mediacorp\/cna\/image\/2026\/06\/19\/joanne_peh_livestream_china.jpg?itok=dpnAxAxp","fifu_image_alt":"","footnotes":""},"categories":[2],"tags":[430,8271,832,6064,25021,2184,21956,25022,12421,945],"class_list":["post-61966","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buzz-news-sg-global","tag-actress","tag-cancels","tag-china","tag-due","tag-joanne","tag-livestream","tag-merchant","tag-peh","tag-respect","tag-sales","wpcat-2-id"],"_links":{"self":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/61966","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=61966"}],"version-history":[{"count":0,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/61966\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/media\/61967"}],"wp:attachment":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=61966"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=61966"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=61966"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}