{"id":49769,"date":"2026-05-04T21:46:36","date_gmt":"2026-05-04T13:46:36","guid":{"rendered":"https:\/\/sgbuzz.com\/?p=49769"},"modified":"2026-05-04T21:46:36","modified_gmt":"2026-05-04T13:46:36","slug":"singapore-stationery-and-lifestyle-brand-papermarket-to-close-physical-store-after-20-years","status":"publish","type":"post","link":"https:\/\/sgbuzz.com\/?p=49769","title":{"rendered":"Singapore stationery and lifestyle brand PaperMarket to close physical store after 20 years"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">SINGAPORE &#8211; After 20 years of supplying customers with specialty stationery and lifestyle gifts, local craft retailer PaperMarket is shutting its physical store due to mounting financial pressures.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">The home-grown brand, first opened in 2005 by entrepreneur Elaine Ong, announced the impending closure via an Instagram and Facebook post on April 30.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cAfter 20 years, this is the hardest post we\u2019ve had to write,\u201d the PaperMarket team said. \u201cWe\u2019ve done everything we could to keep going, including months of difficult conversations behind the scenes. But with rising costs, it is no longer sustainable for us to continue as a small, home-grown brand.\u201d<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">PaperMarket currently operates out of Great World and previously had outlets at Raffles City and Plaza Singapura. <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">While the posts did not specify the date of its final day of business, the brand has launched a clearance sale offering up to 70 per cent off merchandise. The store\u2019s furniture and display fixtures are also available for sale.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">PaperMarket confirmed in the comment section that it will continue to operate its online store.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">It originally made its name specialising in scrapbooking materials, DIY kits and stickers before expanding its catalogue to include lifestyle labels such as Kate Spade, Muzik Tiger and Baggu.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">The sudden announcement triggered an outpouring of nostalgia and support in the comment sections.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cI have such fond memories of browsing the Raffles City store during my scrapbooking days,\u201d wrote a patron. \u201cThe smell of paper and crafts just filled the air. Will miss you and hope for the best for the team!\u201d<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cI\u2019ve been a fan since 15+ years ago,\u201d wrote another. \u201cI am so sorry to hear this, and I pray the PaperMarket team comes back in some form or other in the future.\u201d<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">A former staff member addressed Ms Ong directly: \u201cI\u2019ve found genuine friendships with colleagues and VVIPs 12 to 13 years ago from this team. And I am proud to be part of this team. I know this wasn\u2019t just a business, it was a piece of your heart. You&#8217;ve worked hard for this! All the best, thank you for all the beautiful years.\u201d<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">In its farewell post, PaperMarket wrote that while it will miss its bricks-and-mortar space, it is finding it hardest to say goodbye to its community.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cOur team, many of whom have been with us for years, have served you with heart, care and genuine friendships.\u201d <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Urging long-time customers to visit the Great World shop for a final hurrah, PaperMarket added: \u201cCome by, say hello, and celebrate the memories with us\u201d.<\/p>\n<p><iframe class=\"responsive-iframe-base instagram instagram-embed\" title=\"instagram embed\" scrolling=\"no\" src=\"https:\/\/www.instagram.com\/p\/DXwiW-YnWMf\/embed\/captioned\/?omitscript=true\" allowfullscreen=\"\" allow=\"accelerometer;falseclipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share;\" loading=\"eager\" data-testid=\"responsiveIframe\"><\/iframe><\/p>\n<\/div>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/www.straitstimes.com\/life\/entertainment\/singapore-stationery-and-lifestyle-brand-papermarket-to-close-physical-store-after-20-years\" target=\"_blank\" rel=\"noopener\">Read Full Article At Source <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SINGAPORE &#8211; After 20 years of supplying customers with specialty stationery and lifestyle gifts, local craft retailer PaperMarket is shutting its physical store due to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":49770,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[2611],"tags":[],"class_list":["post-49769","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buzz-headlines","wpcat-2611-id"],"_links":{"self":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/49769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=49769"}],"version-history":[{"count":0,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/49769\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/media\/49770"}],"wp:attachment":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=49769"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=49769"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=49769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}