{"id":38552,"date":"2026-03-23T09:01:42","date_gmt":"2026-03-23T01:01:42","guid":{"rendered":"https:\/\/sgbuzz.com\/?p=38552"},"modified":"2026-03-23T09:01:42","modified_gmt":"2026-03-23T01:01:42","slug":"at-just-28-valery-tan-wants-to-change-how-singapore-talks-about-menopause","status":"publish","type":"post","link":"https:\/\/sgbuzz.com\/?p=38552","title":{"rendered":"At just 28, Valery Tan wants to change how Singapore talks about menopause"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div xmlns:default=\"http:\/\/www.w3.org\/2000\/svg\">\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">When the Surety co-founder, Valery Tan, entered the menopause space in her 20s, the assumptions came quickly. What followed was a complex challenge: earning trust across generations through listening rather than lived experience.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">The assumption comes before the introduction. In your 20s, as you step into the menopause conversation, the question comes early and often: What makes you qualified?<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Surety\u2019s co-founder, <a class=\"_externalLinks_wioo3_126\" href=\"https:\/\/www.linkedin.com\/in\/tanvalery\/?originalSubdomain=sg\" target=\"_blank\" rel=\"nofollow noopener\"><u>Valery Tan<\/u><\/a>, has heard it more times than she can count. \u201cYou\u2019re too young.\u201d \u201cYou won\u2019t get it.\u201d Early on, she responded by over-explaining: her intentions, her research, her story, her why.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">After a while, she caught herself thinking, \u201cWhat for?\u201d Because even if you answer perfectly, some people will still decide who you are before you speak.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cI learned to keep my response human and light, not defensive,\u201d the 28-year-old says. If someone questions her understanding, she\u2019ll acknowledge plainly that her lived experience is different, then reframe what she is committing to: listening closely, building with the people living it, and creating a space that\u2019s culturally relevant and safe.<\/p>\n<h2 id=\"earning-authority-differently\" class=\"_subHeading1_1k87u_111 _base_1k87u_1\">Earning authority differently<\/h2>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">But credibility, she realised, was never the real starting point. It was something more personal and unresolved: How do I create a space where midlife conversations can exist without shame, confusion, or isolation, and where people actually know what to do next?<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">She was an only child, in university, exploring entrepreneurship, when she suddenly noticed her mother\u2019s changes affecting her mood, their relationship, and the texture of daily life at home.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Tan had no words for what was happening. \u201cI remember feeling lost, mentally drained, and honestly scared,\u201d she says. \u201cNot just for her, but because I realised how unprepared families can be when this happens.\u201d<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">That sense of disorientation pushed her to start looking outward. In her attempt to understand what was happening with her mother, Tan found that most resources were Western and didn\u2019t always reflect how Asian families speak, cope, or stay silent. \u201cThat disconnect made me want to build something culturally relevant,\u201d she says. \u201cNot in a theoretical way, but in a practical, day-to-day way that women here could actually relate to.\u201d<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">That gap would become the foundation of Surety. But getting there required something that frameworks and strategy decks couldn\u2019t provide.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Frameworks help you organise decisions, Tan learned. Listening tells you what is truly needed. As she began speaking with women, she noticed something unexpected. Many weren\u2019t asking for a solution first. They were asking for language and a safe space to understand not only themselves but others as well.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cThey wanted someone to take them seriously, not dismiss symptoms as \u2018just stress\u2019 or \u2018just ageing\u2019,\u201d Tan says.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">As Surety <a class=\"_externalLinks_wioo3_126\" href=\"https:\/\/www.suretysg.com\/?srsltid=AfmBOopgZHhSKK8D6069YAOG3RPMf4UlHhDJ2YGCIa2yU684JWUBFfEj\" target=\"_blank\" rel=\"nofollow noopener\"><u>started building community spaces like Pause &amp; Sip<\/u><\/a>, Tan watched how quickly \u201cI thought I was the only one\u201d turned into \u201cI finally feel normal\u201d when women were given psychological safety, not just information. \u201cThat kind of insight can\u2019t be downloaded,\u201d she says. \u201cYou earn it by showing up, holding space, and letting people lead you to what matters.\u201d<\/p>\n<p><iframe class=\"_base_1xuyu_1 _instagram_1xuyu_20\" title=\"\" scrolling=\"no\" src=\"https:\/\/www.instagram.com\/p\/DOQFWumkV1X\/embed\/captioned\/?omitscript=true\" style=\"aspect-ratio:0.5625\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share;\" loading=\"lazy\"><\/iframe><\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">In time, that listening recalibrated her understanding of credibility itself. \u201cI\u2019ve learned credibility isn\u2019t a single thing,\u201d she says. \u201cIt\u2019s a combination of how well you listen, how responsibly you translate what you hear, and whether you build with people instead of speaking over them.\u201d <\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Instead of debating perceptions, she lets the work speak for itself. Surety ran Singapore\u2019s<a class=\"_externalLinks_wioo3_126\" href=\"https:\/\/www.straitstimes.com\/life\/gen-z-start-up-launches-singapores-first-menopause-festival-founders-inspired-by-their-mums-woes?ref=inline-article\" target=\"_blank\" rel=\"nofollow noopener\"> <\/a><a class=\"_externalLinks_wioo3_126\" href=\"https:\/\/www.straitstimes.com\/life\/gen-z-start-up-launches-singapores-first-menopause-festival-founders-inspired-by-their-mums-woes?ref=inline-article\" target=\"_blank\" rel=\"nofollow noopener\"><u>first Menopause Festival<\/u><\/a> in November 2024 and has kept showing up through recurring community spaces.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">She also relies on the ecosystem around her: clinicians, partners, and the community. \u201cSurety was never meant to be \u2018me as the expert\u2019,\u201d she says. \u201cIt\u2019s meant to connect people to credible support and real conversations.\u201d<\/p>\n<h2 id=\"health-conversations-closer-to-home\" class=\"_subHeading1_1k87u_111 _base_1k87u_1\">Health conversations, closer to home<\/h2>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Before Surety, Tan treated health conversations as an information exchange. She had completed a Diploma in Pharmaceutical Sciences and worked full-time as a pharmacy technician, where most conversations stayed in a practical lane: what medicine to take, what side effects to watch for, when to follow up. Helpful, but transactional.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Creating Surety stretched that way of thinking. Once she started hearing women talk about midlife changes, it became clear that what they needed wasn\u2019t only information. \u201cThey needed someone to understand what the experience was doing to their confidence, their relationships, their work, and their sense of self,\u201d she says.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">At home, it changed her the most. She interprets mood shifts and tension differently now. Instead of thinking, \u201cSomeone is being difficult\u201d, she reads it as a signal: something feels off, and support or understanding is needed.<\/p>\n<figure class=\"_figure_wioo3_1\"><img decoding=\"async\" class=\"_base_12j3k_1\" alt=\"surety\" loading=\"lazy\" sizes=\"auto\" width=\"1500\" height=\"2000\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/12a2f35bc78e953631378ea74855195051662b5acdd3947e16097893c8ea43e5?w=330&amp;q=85 330w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/12a2f35bc78e953631378ea74855195051662b5acdd3947e16097893c8ea43e5?w=530&amp;q=85 530w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/12a2f35bc78e953631378ea74855195051662b5acdd3947e16097893c8ea43e5?w=660&amp;q=85 660w,https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/12a2f35bc78e953631378ea74855195051662b5acdd3947e16097893c8ea43e5?w=1320&amp;q=85 1320w\" src=\"https:\/\/cassette.sphdigital.com.sg\/image\/thepeak\/12a2f35bc78e953631378ea74855195051662b5acdd3947e16097893c8ea43e5?w=660&amp;q=85\" style=\"--custom-aspect-ratio:0.75;contain-intrinsic-size:1500px 2000px\"\/><figcaption class=\"_figureCaptions_wioo3_158\">\n<p>Photo: Athirah Annissa\/SPH Media<\/p>\n<\/figcaption><\/figure>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">\u201cThat shift from reacting to responding made these conversations feel much closer to home in the most human way,\u201d she says, \u201cespecially because Surety was inspired by candid conversations about my mother\u2019s <a class=\"_internalLinks_wioo3_125\" rel=\"noopener\" href=\"https:\/\/www.thepeakmagazine.com.sg\/lifestyle\/perimenopause-the-farm-at-san-benito\" target=\"_blank\" data-discover=\"true\">perimenopause<\/a> in the first place.\u201d<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Now, when these conversations happen, she doesn\u2019t lead with solutions. She leads with presence. \u201cI\u2019m more likely to ask, \u2018What part of today feels the hardest?\u2019 or \u2018What kind of support would actually help right now?\u2019\u201d she says. \u201cAnd that\u2019s not just how I work, it\u2019s how I try to be as a daughter, and as someone building a platform that\u2019s meant to make people feel less alone.\u201d<\/p>\n<h2 id=\"widening-the-circle\" class=\"_subHeading1_1k87u_111 _base_1k87u_1\">Widening the circle<\/h2>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">That shift in mindset also revealed a larger cultural pattern. The unspoken rule that feels hardest to shift, Tan says, is the belief that \u201cgood women endure quietly\u201d. <a class=\"_externalLinks_wioo3_126\" href=\"https:\/\/medicine.nus.edu.sg\/news\/nus-medicine-and-heyvenus-launches-whitepaper-on-menopause\/\" target=\"_blank\" rel=\"nofollow noopener\"><u>In Singapore, a significant portion of women say stigma prevents them from openly discussing symptoms and seeking support at work<\/u><\/a>. These silences persist because of conservatism, productivity culture, and the fear of being judged as \u201ctoo emotional\u201d, \u201ctoo old\u201d, or \u201cless capable\u201d.<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Surety is now expanding its midlife management to include a broader range. The people around women are often men: partners, brothers, colleagues, managers. When those men don\u2019t know what\u2019s happening, they may react with impatience or silence, making the experience heavier for everyone. \u201cThat\u2019s why the work naturally expanded from \u2018support women\u2019 to \u2018build a shared language across genders\u2019,\u201d she says.<\/p>\n<p><iframe class=\"_base_1xuyu_1 _instagram_1xuyu_20\" title=\"\" scrolling=\"no\" src=\"https:\/\/www.instagram.com\/p\/DQvbYCMEemv\/embed\/captioned\/?omitscript=true\" style=\"aspect-ratio:0.5625\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share;\" loading=\"lazy\"><\/iframe><\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Menopause remains the core anchor, but they widen the circle, so support actually holds in real life. \u201cIt\u2019s not \u2018women talking about women problems,\u2019\u201d she says. \u201cIt\u2019s building a community and a culture where everyone around her understands enough to respond with dignity.\u201d<\/p>\n<p class=\"_base_1s8rd_1 _default_1s8rd_12\">Years from now, all the uncertainty and effort would be worthwhile, she says, \u201cif a woman can say \u2018I think I\u2019m in perimenopause\u2019 without shame, and her family and workplace respond with calm, not confusion. And if managers know how to support without judgement, and women stop leaving roles they worked hard to earn because they felt alone or misunderstood.\u201d<\/p>\n<\/div>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/www.thepeakmagazine.com.sg\/people\/valery-tan-surety\" target=\"_blank\" rel=\"noopener\">Read Full Article At Source <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When the Surety co-founder, Valery Tan, entered the menopause space in her 20s, the assumptions came quickly. What followed was a complex challenge: earning trust&#8230;<\/p>\n","protected":false},"author":1,"featured_media":38553,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[2611],"tags":[],"class_list":["post-38552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buzz-headlines","wpcat-2611-id"],"_links":{"self":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/38552","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=38552"}],"version-history":[{"count":0,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/38552\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/media\/38553"}],"wp:attachment":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=38552"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=38552"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=38552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}