{"id":36914,"date":"2026-03-17T13:48:42","date_gmt":"2026-03-17T05:48:42","guid":{"rendered":"https:\/\/sgbuzz.com\/?p=36914"},"modified":"2026-03-17T13:48:42","modified_gmt":"2026-03-17T05:48:42","slug":"byd-unveiled-as-new-title-sponsor-of-singapore-international-marathon","status":"publish","type":"post","link":"https:\/\/sgbuzz.com\/?p=36914","title":{"rendered":"BYD unveiled as new title sponsor of Singapore International Marathon"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div>\n<p>SINGAPORE: Chinese automaker BYD has been unveiled as the new title sponsor of the Singapore Marathon, organisers announced on Tuesday (Mar 17).<\/p>\n<p>A new race format will see the event held from Dec 4 to Dec 6. The 5km and 10km races will take place on Friday night, followed by the half-marathon on Saturday morning and the marathon on Sunday morning. Registrations will begin in April.<\/p>\n<p>This marks the first change in title sponsor since 2004. For the past 22 years, the marathon was sponsored by Standard Chartered Bank.<\/p>\n<p>As title sponsor, BYD will feature a fleet of its electric vehicles throughout the three-day event.<\/p>\n<p>\u201cThe national marathon is a prestigious event, and we are proud to power its next era and to support an event that brings communities together through shared purpose and perseverance,\u201d said Mr James Ng, managing director of BYD Singapore.<\/p>\n<p>Adidas has been unveiled as the presenting sponsor, with the full name of the event now the BYD Singapore International Marathon presented by adidas.<\/p>\n<p>Standard Chartered will continue its involvement as the event\u2019s official bank.<\/p>\n<p>Three race categories will carry sponsor names this year: the BYD Marathon, adidas Half Marathon and Standard Chartered 10km.<\/p>\n<p>A cap of 52,000 participants will be introduced across all race categories, as part of efforts to enhance overall runner experience, the organisers said.<\/p>\n<p>This will be a dip from the 2025 event, which drew 55,000 runners. The move comes after complaints of crowd congestion at the finish line and along the route during the event held last December.<\/p>\n<p>Running events for children will be held on Friday morning.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.channelnewsasia.com\/singapore\/singapore-international-marathon-byd-adidas-5998156\" target=\"_blank\" rel=\"noopener\">Read Full Article At Source <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SINGAPORE: Chinese automaker BYD has been unveiled as the new title sponsor of the Singapore Marathon, organisers announced on Tuesday (Mar 17). A new race&#8230;<\/p>\n","protected":false},"author":1,"featured_media":36915,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/dam.mediacorp.sg\/image\/upload\/s--uvL2r5L4--\/c_fill,g_auto,h_676,w_1200\/f_auto,q_auto\/v1\/mediacorp\/cna\/image\/2025\/12\/08\/runners_make_their_way_along_the_course_captured_from_behind_as_they_continue_their_marathon_journey.jpg?itok=gjdacdFl","fifu_image_alt":"","footnotes":""},"categories":[2],"tags":[495,1899,2925,22,18302,1015,3713],"class_list":["post-36914","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buzz-news-sg-global","tag-byd","tag-international","tag-marathon","tag-singapore","tag-sponsor","tag-title","tag-unveiled","wpcat-2-id"],"_links":{"self":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/36914","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=36914"}],"version-history":[{"count":0,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/36914\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/media\/36915"}],"wp:attachment":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=36914"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=36914"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=36914"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}