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Market research firm TrendForce estimates Apple\u2019s MacBook shipments could grow nearly 8% this year.<\/p>\n
According to its forecast, MacBook shipments are expected to rise 7.7%<\/b>, lifting macOS market share to 13.2%, driven by the recently announced MacBook Neo. Shipments of the new entry-level MacBook could reach between four and five million units this year. <\/p>\n
At a time when PC makers struggle to roll out lower-priced notebooks amid component price volatility and supply constraints, TrendForce attributes Apple\u2019s advantage to its tight supply chain<\/b> and in-house chip design capabilities<\/b>, which have enabled the company to expand the MacBook lineup with a new entry-level model.<\/p>\n
However, TrendForce notes that if the 8GB memory limitation does not deter buyers, Apple could potentially reshape the pricing structure<\/b> and competitive dynamics of the global laptop market<\/b> with the MacBook Neo.<\/p>\n
The MacBook Neo is now available for pre-orders with retail availability slated for 11 March. Prices start from S$849.<\/p>\n
You can learn more about the MacBook Neo here.<\/p>\n
Source: TrendForce<\/p>\n<\/div>\n