{"id":25873,"date":"2026-01-05T09:48:42","date_gmt":"2026-01-05T01:48:42","guid":{"rendered":"https:\/\/sgbuzz.com\/?p=25873"},"modified":"2026-01-05T09:48:42","modified_gmt":"2026-01-05T01:48:42","slug":"vape-sellers-targeting-the-young-with-devices-that-can-play-music-games","status":"publish","type":"post","link":"https:\/\/sgbuzz.com\/?p=25873","title":{"rendered":"Vape sellers targeting the young with devices that can play music, games"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">SINGAPORE \u2013 <!-- -->Vape peddlers are now pushing devices with Bluetooth connectivity and digital screens to entice the young to buy them as keepsakes.  <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Some of these vapes can even function as phones. <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">The Straits Times has also found that despite a clampdown, which has seen <a href=\"https:\/\/www.straitstimes.com\/singapore\/courts-crime\/over-280-vapes-seized-more-than-640-people-checked-in-one-night-by-police-hsa-in-anti-vape-raids?ref=inline-article\" rel=\"nofollow noopener\" class=\"gap-x-04 items-center inline text-primary-60 select-auto\" aria-label=\"link\" target=\"_blank\" data-testid=\"custom-link\"><\/p>\n<p class=\"font-body-baseline-regular inline\" data-testid=\"paragraph-test-id\">dozens of people arrested and scores of vapes and their components seized,<\/p>\n<p><\/a> sellers are still claiming that they have \u201cready stock\u201d in Singapore.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Mr Salim, who has a son in Primary 4, said: \u201cWe parents are just learning about the dangers of vapes, and reminding our children how harmful these can be to their development.\u201d<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cMost of us are still finding it hard to tell the difference between a vape and stationery items, and now you have these new devices which are meant to look cool to the young,\u201d added the 41-year-old, who did not want to be identified by his full name.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">These new devices are harder to spot because they do not resemble traditional vapes. Some \u201csmart\u201d models are designed to look like and can be mistaken for everyday items, such as mobile phones.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Checks by ST showed that the Bluetooth-enabled devices, which can double as gaming machines or music players, typically sell for $90, compared with regular vapes that used to be sold on platforms like Telegram for between $16 and $30. <\/p>\n<figure class=\"landscape inline-media-wrapper\" data-testid=\"inline-media-test-id\">\n<div class=\"flex flex-col items-start relative w-fit\"><picture><source media=\"(max-width: 480px)\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/e4cca6c85a485c43d148829771af6bbef47b36a4696cbbe6212a40f419ae0799?w=480\"\/><source media=\"(min-width: 481px) and (max-width: 720px)\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/e4cca6c85a485c43d148829771af6bbef47b36a4696cbbe6212a40f419ae0799?w=720\"\/><source media=\"(min-width: 721px)\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/e4cca6c85a485c43d148829771af6bbef47b36a4696cbbe6212a40f419ae0799?w=900\"\/><img decoding=\"async\" src=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/e4cca6c85a485c43d148829771af6bbef47b36a4696cbbe6212a40f419ae0799\" alt=\"\" class=\"aspect-landscape flex items-start shrink-0 object-cover landscape article-landscape mobile:w-auto tablet:w-auto\" data-testid=\"image-test-id\" loading=\"lazy\"\/><\/picture><\/div><figcaption class=\"mobile:mx-16 tablet:mx-00 flex flex-col gap-08 py-16 desktop:pb-24\">\n<p class=\"font-eyebrow-baseline-regular text-secondary\" data-testid=\"inline-media-caption-test-id\">The Bluetooth-enabled devices, which can double as gaming machines or music players, typically sell for $90, compared with regular vapes which used to be sold on platforms like Telegram for between $16 and $30.<\/p>\n<p class=\"font-eyebrow-baseline-regular text-placeholder\" data-testid=\"inline-media-credit-test-id\">ST PHOTO: MICHELLE NG<\/p>\n<\/figcaption><\/figure>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Some of these peddlers are also trying to allay health concerns by claiming that the smart vape devices allow users to control their nicotine hit through a touchscreen.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Experts in Britain, where vaping is not banned but regulated, are concerned that the new devices are targeting children.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">In a British Medical Journal forum post <!-- -->in 2025<!-- -->, medical specialists Artur Galimov, Liam Obaid and Jennifer B. Unger warned that manufacturers are enticing the young with the \u201cintegration of smartphone-like designs and functionalities into vaping devices\u201d.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Professor Unger, who teaches at the University of Southern California\u00a0Keck School of Medicine, said the devices are combining three things that are highly reinforcing: nicotine, video games and sweet flavours. \u201cAnd they are being packaged in a way that makes them feel safe, fun and even nostalgic.\u201d<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">She told the Daily Express in the US: \u201cWhen a vape looks like a toy and rewards you for using it, it is not just a product \u2013 it is a behavioural trap.\u201d<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">In the US, the Food and Drug Administration has issued warnings to retailers and manufacturers of devices that resemble smart technology devices.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Vape producers based in Shenzhen, China, where most of the world\u2019s vapes are manufactured, say they have been adjusting their devices to meet market demand. <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">They now produce vapes that resemble the Game Boy, a device popular in the 1980s, or which have smart tools that give users access to Facebook, WhatsApp, X and Instagram in between puffs.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">The new vapes are exported to countries such as the US, Vietnam and Malaysia, the main source of vapes in Singapore.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Prof Unger warned: \u201cA conventional vape just delivers nicotine. These newer devices add in gaming elements \u2013 sometimes with full-on video games \u2013 that reward the user with points or prizes every time they take a puff.\u201d<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Online, sellers are aggressively pushing their products with offers of discounts for bulk buys and free delivery to any address in Singapore. <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">They are also trying to appeal to an even younger crowd. One peddler had devices that resemble a child\u2019s building blocks, the seller said.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Another features a cartoon character from a popular movie, while others are promoted with photos of skateboards and bicycles in the background.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">They are also pushing a variety of fruity flavours, and modern e-vaporisers mimic soft-drink bottles, highlighters and glue sticks.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\"><a href=\"https:\/\/www.straitstimes.com\/singapore\/stiffer-penalties-increased-enforcement-8-highlights-of-new-measures-to-tackle-vaping-scourge?ref=inline-article\" rel=\"nofollow noopener\" class=\"gap-x-04 items-center inline text-primary-60 select-auto\" aria-label=\"link\" target=\"_blank\" data-testid=\"custom-link\"><\/p>\n<p class=\"font-body-baseline-regular inline\" data-testid=\"paragraph-test-id\">In Singapore, enhanced penalties<\/p>\n<p><\/a> for those caught possessing, using or buying vapes kicked in on Sept 1, 2025. <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Those caught vaping, which was outlawed in Singapore in February 2018, will face<!-- --> <!-- -->increased fines of $500 if they are below the age of 18, and $700 if they are adults, up from the previous $300 and $500, respectively. The changes also require recalcitrant users to undergo rehabilitation.  <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Despite the tougher penalties, the\u00a0Ministry of Health\u00a0and the\u00a0Health Sciences Authority (HSA)\u00a0said in a<a href=\"https:\/\/www.straitstimes.com\/singapore\/over-2700-people-fined-for-vape-related-offences-since-tougher-penalties-kicked-in-on-sept-1?ref=inline-article\" rel=\"nofollow noopener\" class=\"gap-x-04 items-center inline text-primary-60 select-auto\" aria-label=\"link\" target=\"_blank\" data-testid=\"custom-link\"><\/p>\n<p class=\"font-body-baseline-regular inline\" data-testid=\"paragraph-test-id\"> joint statement on\u00a0Dec 18 <\/p>\n<p><\/a>that 2,710 people\u00a0were caught and fined between September and November 2025 for vaping offences, including 257 people\u00a0nabbed while in possession of vapes containing\u00a0etomidate.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">HSA has been targeting the online sphere as well<!-- --> to tackle the scourge<!-- -->. <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">From Sept 1 to Nov 30, 2025, it removed more than 830 online vape-related listings,\u00a0websites and Telegram groups, and took<!-- --> <!-- -->action against 15 people who put up posts on social media showing themselves vaping or posing with vapes.<\/p>\n<figure class=\"landscape inline-media-wrapper\" data-testid=\"inline-media-test-id\">\n<div class=\"flex flex-col items-start relative w-fit\"><picture><source media=\"(max-width: 480px)\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/8003ce3abb95cfc970b22679abb34ac0a40d426cf649ca19d1760371fdaea0fd?w=480\"\/><source media=\"(min-width: 481px) and (max-width: 720px)\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/8003ce3abb95cfc970b22679abb34ac0a40d426cf649ca19d1760371fdaea0fd?w=720\"\/><source media=\"(min-width: 721px)\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/8003ce3abb95cfc970b22679abb34ac0a40d426cf649ca19d1760371fdaea0fd?w=900\"\/><img decoding=\"async\" src=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/8003ce3abb95cfc970b22679abb34ac0a40d426cf649ca19d1760371fdaea0fd\" alt=\"\" class=\"aspect-landscape flex items-start shrink-0 object-cover landscape article-landscape mobile:w-auto tablet:w-auto\" data-testid=\"image-test-id\" loading=\"lazy\"\/><\/picture><\/div><figcaption class=\"mobile:mx-16 tablet:mx-00 flex flex-col gap-08 py-16 desktop:pb-24\">\n<p class=\"font-eyebrow-baseline-regular text-secondary\" data-testid=\"inline-media-caption-test-id\">Vape producers based in Shenzhen, China, where most of the world\u2019s vapes are manufactured, say they have been adjusting their devices to meet market demand.<\/p>\n<p class=\"font-eyebrow-baseline-regular text-placeholder\" data-testid=\"inline-media-credit-test-id\">PHOTOS: ST READER<\/p>\n<\/figcaption><\/figure>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">ST has found that one public chat group on Telegram continues to sell vapes in Singapore. <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">At least nine others<!-- -->, which had placed close to 50,000 online advertisements on Telegram groups <!-- -->since 2022,<!-- --> have been shut down.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Although ST found more than 10 vape websites with \u201cSG\u201d in their URLs, these websites are registered in places like Lithuania, Canada, Iceland and Malaysia.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">Dr Samer Elhajjar,\u00a0a senior lecturer at the Department of Marketing\u00a0in NUS Business School, said it is harder to block access to overseas-based sites and platforms.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cDifferent countries have varying regulations regarding the advertising and promotion of vaping products, making it difficult for platforms to <!-- -->ensure compliance<!-- --> across all jurisdictions,\u201d he said.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">He said an influencer\u00a0posting a vape advertisement that complies\u00a0with regulations in his country may inadvertently reach audiences in other countries where such advertising is prohibited, like Singapore.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cThis complexity arises due to the global nature of social media platforms and the difficulty in tracking down advertisers who may operate from different countries. <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cAdditionally, there is a delicate balance between content removal and freedom of expression <!-- -->(in those jurisdictions)<!-- -->,\u201d he added.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">In October 2024, a Malaysian website said to be selling vapes that looked like highlighters, and which could be delivered to Singapore, was no longer up when ST checked.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">A spokeswoman for HSA said<!-- --> <!-- -->the agency<!-- --> <!-- -->had worked with the\u00a0Infocomm Media Development Authority\u00a0to block Singapore residents\u2019 access to the Malaysia-based website. <\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cHSA is aware of overseas reports of the trend where users modify the look of their e-vaporisers to resemble everyday stationery items,\u201d the spokeswoman said.<\/p>\n<p class=\"font-body-baseline-regular text-primary\" data-testid=\"article-paragraph-annotation-test-id\">\u201cWe are watching out for such e-vaporisers in our surveillance.\u201d<\/p>\n<figure class=\"portrait inline-media-wrapper\" style=\"--aspect-article-portrait:1140 \/ 708\" data-testid=\"inline-media-test-id\"><a href=\"https:\/\/www.straitstimes.com\/tags\/e-cigarettesvaping\" rel=\"noopener noreferrer\" class=\"\" aria-label=\"link\" target=\"_self\" data-testid=\"inline-image-link\"><\/p>\n<div class=\"flex flex-col items-start relative w-fit\"><picture><source media=\"(max-width: 480px)\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/3601e8fc8d180b59ae122887737b5b291c614228765ff795f1dbb87de882f51b?w=480\"\/><source media=\"(min-width: 481px) and (max-width: 720px)\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/3601e8fc8d180b59ae122887737b5b291c614228765ff795f1dbb87de882f51b?w=720\"\/><source media=\"(min-width: 721px)\" srcset=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/3601e8fc8d180b59ae122887737b5b291c614228765ff795f1dbb87de882f51b?w=900\"\/><img decoding=\"async\" src=\"https:\/\/cassette.sphdigital.com.sg\/image\/straitstimes\/3601e8fc8d180b59ae122887737b5b291c614228765ff795f1dbb87de882f51b\" alt=\"\" class=\"aspect-portrait flex items-start shrink-0 portrait article-portrait object-contain mobile:w-auto tablet:w-auto\" data-testid=\"image-test-id\" loading=\"lazy\"\/><\/picture><\/div>\n<p><\/a><\/figure>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.straitstimes.com\/singapore\/vape-sellers-targeting-the-young-with-devices-that-can-play-music-games\" target=\"_blank\" rel=\"noopener\">Read Full Article At Source <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SINGAPORE \u2013 Vape peddlers are now pushing devices with Bluetooth connectivity and digital screens to entice the young to buy them as keepsakes. Some of&#8230;<\/p>\n","protected":false},"author":1,"featured_media":25874,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[2611],"tags":[],"class_list":["post-25873","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buzz-headlines","wpcat-2611-id"],"_links":{"self":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/25873","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=25873"}],"version-history":[{"count":0,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/posts\/25873\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=\/wp\/v2\/media\/25874"}],"wp:attachment":[{"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=25873"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=25873"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sgbuzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=25873"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}