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Tech Awards 2025 Readers’ Choice Results – Part 6<\/h3>\n You’ve read\u00a0our picks in the\u00a0Editor’s Choice<\/b>\u00a0series showcasing the best products of the year as tested by our editorial team, and now we present the results of the\u00a0Readers’ Choice<\/b>\u00a0series that highlight the top tech brands and services in Singapore, as chosen by you.<\/p>\n
This year, we have 52 award categories for polling, and after a month of compiling the results from thousands of our readers, we’re ready to share the outcome to help Singaporeans make an informed buying decision and highlight why these brands came out ahead.<\/p>\n
This article is\u00a0Part 6 (out of 8)<\/b>\u00a0and covers the five awards that comprise the\u00a0Best of Home Appliances<\/b>. Be sure to also check out the rest of the results\u00a0from all the other categories<\/u>\u00a0that have been published previously.<\/p>\n<\/p>\nContent list<\/p>\n
<\/svg><\/button><\/p>\n\n1. Best Cordless Vacuum Brand – Dyson<\/li>\n 2. Best Robot Vacuum Brand – Dyson<\/li>\n 3. Best Air Purifier Brand – Dyson<\/li>\n 4. Best Washing Machine Brand – LG<\/li>\n 5. Best Fridge Brand – Samsung<\/li>\n<\/ol>\n<\/section>\nBest Cordless Vacuum Brand – Dyson<\/h2>\n\nImage: HWZ<\/p>\n<\/figcaption><\/figure>\n
Dyson remains the clear favourite for Best Cordless Vacuum Brand across both 2024 and 2025, even as its share dipped from 53% to 47.5%. The continued lead is hardly surprising: Dyson has turned its vacuums into lifestyle objects that combine engineering with a premium aesthetic that homeowners are proud to display (and show off). Its 2025 lineup continues with some remarkable models, such as the \u201cworld\u2019s slimmest vacuum\u201d in the PencilVac<\/b>. I suspect the drop in share is less a sign of weakening appeal and more a reflection of a maturing market where alternatives have grown more convincing.<\/p>\n
Airbot and Xiaomi improved their 2024 results, albeit marginally, as the value segment became more competitive. Brands like Dreame gained small but noticeable ground in 2025, thanks to improved presence at roadshows and digital marketing, and possibly also of its more modern designs that echo Dyson\u2019s premium cues at far lower prices.<\/p>\n
Traditional players such as Electrolux, Philips, and K\u00e4rcher continue to sit lower on the chart, and their incremental updates in 2025 weren\u2019t enough to shift perception. Meanwhile, LG and Samsung have kept leaning into design-focused models, though their gains remain modest.<\/p>\n
It\u2019s hard to see Dyson losing its dominance in this category next year, and unless a competitor manages to replicate the British company\u2019s mix of performance, branding, and desirability, the crown remains Dyson\u2019s to lose.<\/p>\n
Best Robot Vacuum Brand – Dyson<\/h2>\n\nImage: HWZ<\/p>\n<\/figcaption><\/figure>\n
Surprisingly, Dyson remains the top robot vacuum brand in 2025, though its share dipped from 25% to just 23%. The continued lead reflects Dyson\u2019s strong lifestyle positioning despite having just one robot vacuum launched over the last two years (the new Spot+Scrub AI<\/b> was only launched weeks ago). It\u2019s arguably due to the brand\u2019s sense of premium design and engineering that resonates with buyers who see home appliances as extensions of their interior aesthetic. Even if Dyson isn\u2019t always the most feature-packed in this category, the Dyson 360 Vis Nav is still one of the best at what it does on its own \u2013 vacuuming.<\/p>\n
The slight drop in share appears to have been redistributed among mid-tier competitors. Xiaomi, for instance, slipped from 14% to 12.9%, likely due to stronger pressure from brands like Dreame, Roborock, and Airbot \u2013 each of which crossed the 10% mark in 2025. These brands have been aggressive with their value-driven models, pushing better AI mapping, improved mop-lift mechanisms, and more competitive pricing.<\/p>\n
Traditional home appliance brands like LG, Samsung, Electrolux, and Philips continue to hover in the lower single digits, despite releasing more modern-looking robot vacuums. Their brand identities still lean more towards conventional home appliances, which may struggle to stand out against the robotics-focused marketing of the newer players from China.<\/p>\n
Best Air Purifier Brand – Dyson<\/h2>\n\nImage: HWZ<\/p>\n<\/figcaption><\/figure>\n
While its vacuum products faced challenges from competitors in 2025, Dyson remains the top pick for Best Air Purifier Brand \u2013 holding a consistent 23% share across 2024 and 2025. It\u2019s clear that our readers are immense fans \u2013 pun intended \u2013 of the company\u2019s fan-purifier systems that not only work great, but also look great \u2013 thanks to its premium designs that are also not easily mimicked by the competition.<\/p>\n
The real movement happened just beneath the top spot. Sterra, a Singapore-founded brand, slipped from 14% in 2024 to 11.9% in 2025. Certainly, the Competition and Consumer Commission of Singapore (CCCS) calling the brand out for misleading claims about Singapore tap water quality didn\u2019t help. That said, it\u2019s still a strong contender in this category, behind Xiaomi by only a sliver of percentage.<\/p>\n
Speaking of Xiaomi, the brand held steady at 12.6%, likely thanks to its wide ecosystem and accessible price points, while Novita and Daikin both saw incremental gains. Traditional global brands such as Honeywell, Philips, LG, and Electrolux continue to occupy the mid\u2013low tier. Their shares barely moved year-on-year, which seems to suggest a stable but unexciting line-up in 2025.<\/p>\n