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Apple is poised to overtake Samsung<\/b> as the world\u2019s largest smartphone maker<\/b>, according to Counterpoint Research\u2019s latest report.<\/p>\n
The market research firm projects that strong demand for the iPhone 17 lineup will drive 10% year-over-year (YoY) growth<\/b> for Apple, outpacing Samsung\u2019s expected 4.6% increase. If these projections hold, Apple is on track to topple Samsung and reclaim the top position for the first time in 14 years!<\/b><\/p>\n
Momentum behind the iPhone 17 lineup appears to be growing. Analyst Ming-Chi Kuo shared in September that early pre-order data suggests a stronger demand for the iPhone 17 <\/b>than the iPhone 16 last year. This surge reportedly prompted two Apple suppliers to increase daily production by at least 30% to meet orders. <\/p>\n
Omdia\u2019s data corroborates this trend, showing that Apple achieved its highest-ever Q3 shipments. The standard iPhone 17 model<\/b> has emerged as a global standout hit<\/b>, including Singapore, where units remained sold out five weeks after launch. In China, Apple saw a record October sales with YoY growth of 37%. <\/p>\n
Counterpoint also attributes Apple\u2019s projected rise to the broader market\u2019s replacement cycle reaching an inflection point.<\/b> Many consumers who purchased smartphones during the COVID-19 boom are now ready to upgrade. <\/p>\n
Looking ahead, Apple is expected to maintain its lead in the coming years. The rumoured 2026 debut of the iPhone 17e and a foldable iPhone, along with a \u201cmajor shake-up\u201d of the iPhone lineup in 2027, could strengthen Apple\u2019s position at the top of the smartphone market.<\/p>\n
Source: Bloomberg via 9to5Mac, MacRumors<\/p>\n<\/div>\n